Comarketing-News

Social Media

Etude : les jeunes et les réseaux sociaux en 2023

Les 16-25 ans "scrollent" entre 3 et 5 heures par jour. Leur préférence va à Instagram, Snapchat et TikTok, tandis que Facebook continue de...

Comarketing-NewsIl y a 56 secondes

Insights

Télétravail : le retour en force du présentiel

72 % des entreprises dans le monde imposent désormais le retour en présentiel...

Comarketing-NewsIl y a 3 minutes

e-Commerce

Etude : 1 Français sur 3 reste fidèle aux magasins

Particularisme français : un tiers des consommateurs achète encore uniquement en magasin...

Comarketing-NewsIl y a 4 jours

Insights

L’impact des avis sur les comportements d’achat

76% des Français déclarent que les notes ont un impact direct sur leur prise de décision...

Comarketing-NewsIl y a 5 jours

Insights

1 marketeur sur 2 s’est déjà mis à l’IA

68 % des décideurs français pensent que l'IA peut booster la croissance de leur entreprise...

Comarketing-NewsIl y a 6 jours

Insights

Inflation : pour les Français, les marques n’en font pas assez

Face à la hausse des prix, 37 % des consommateurs voudraient que les entreprises soient plus transparentes.

Comarketing-NewsIl y a 6 jours

Social Media

Pour les Français, les réseaux sociaux riment avec isolement et addiction

Si leur promesse initiale était de rassembler et connecter les personnes entre elles, aujourd'hui les réseaux sociaux sont davantage vus comme un facteur d'isolement...

Comarketing-NewsIl y a 1 semaine

Avis d'expert

Les budgets marketing comptent-ils toujours en 2023 ?

Dans un contexte économique et social compliqué, quelle importance accorder au budget marketing en 2023 ?

Comarketing-NewsIl y a 1 semaine

Social Media

Parlez-vous couramment le GenZ ?

Petit glossaire des expressions utilisées par la génération TikTok...

Comarketing-News22 mai 2023

Avis d'expert

Le marketing expérientiel ou pourquoi parler aux sens de vos clients

À l’heure où l'expérience des acheteurs est placée au cœur des stratégies de vente des entreprises, le marketing expérientiel présente une nouvelle façon d’engager...

Comarketing-News22 mai 2023

Avis d'expert

Sécuriser la donnée : le grand enseignement du RGPD

Si depuis 5 ans le RGPD a pu donner lieu à des amendes record, il nous a surtout enseigné combien la data devait être...

Comarketing-News19 mai 2023

Social Media

10 stats pour mesurer l’ampleur du phénomène TikTok dans le monde

Nombre d’utilisateurs, valorisation, formats ou influenceurs les plus populaires… Les analystes de Business2Community viennent de compiler 10 statistiques révélatrices du poids que prend désormais...

Comarketing-News17 mai 2023

Cookie	Durée	Description
cookielawinfo-checkbox-advertisement	1 year	Set by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the "Advertisement" category .
cookielawinfo-checkbox-analytics	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional	11 months	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
CookieLawInfoConsent	1 year	Records the default button state of the corresponding category & the status of CCPA. It works only in coordination with the primary cookie.
viewed_cookie_policy	11 months	The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.

Cookie	Durée	Description
CONSENT	2 years	YouTube sets this cookie via embedded youtube-videos and registers anonymous statistical data.
uid	2 months	This is a Google UserID cookie that tracks users across various website segments.
_ga	2 years	The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
_gat_gtag_UA_36491876_1	1 minute	Set by Google to distinguish users.
_gid	1 day	Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
__gads	1 year 24 days	The __gads cookie, set by Google, is stored under DoubleClick domain and tracks the number of times users see an advert, measures the success of the campaign and calculates its revenue. This cookie can only be read from the domain they are set on and will not track any data while browsing through other sites.

Cookie	Durée	Description
CMID	1 year	Casale Media sets this cookie to collect information on user behavior, for targeted advertising.
CMPRO	3 months	CMPRO cookie is set by CasaleMedia for anonymous user tracking, and for targeted advertising.
CMPS	3 months	CMPS cookie is set by CasaleMedia for anonymous user tracking based on user's website visits, for displaying targeted ads.
IDE	1 year 24 days	Google DoubleClick IDE cookies are used to store information about how the user uses the website to present them with relevant ads and according to the user profile.
KADUSERCOOKIE	session	The cookie, set by PubMatic, registers a unique ID that identifies a returning user's device across websites that use the same ad network. The ID is used for targeted ads.
KTPCACOOKIE	session	The cookie, set by PubMatic, registers a unique ID that identifies a returning user's device across websites that use the same ad network. The ID is used for targeted ads.
mc	1 year 1 month	Quantserve sets the mc cookie to anonymously track user behaviour on the website.
pxrc	2 months	This cookie is set by pippio to provide users with relevant advertisements and limit the number of ads displayed.
rlas3	1 year	RLCDN sets this cookie to provide users with relevant advertisements and limit the number of ads displayed.
test_cookie	15 minutes	The test_cookie is set by doubleclick.net and is used to determine if the user's browser supports cookies.
VISITOR_INFO1_LIVE	5 months 27 days	A cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface.
YSC	session	YSC cookie is set by Youtube and is used to track the views of embedded videos on Youtube pages.
yt-remote-connected-devices	never	YouTube sets this cookie to store the video preferences of the user using embedded YouTube video.
yt-remote-device-id	never	YouTube sets this cookie to store the video preferences of the user using embedded YouTube video.

Cookie	Durée	Description
C	1 month	No description
CMTS	3 months	No description
GoogleAdServingTest	session	No description
TPC	7 days	No description